Twitter wants to help developers goose more growth for their games via its Twitter Kit.
“When we launched Twitter Kit last fall, we wanted to give you the easiest way to bring Twitter content into your app,” notes Chase Latta, a Twitter engineer, in a blog post. “Since then, we’ve rolled out key enhancements including timelines, the ability to perform inline actions within Tweet embeds, and open sourcing Twitter Kit for Android to continue to improve the way we deliver real-time conversational content into your apps.”
So what’s new?
Two more releases for Twitter Kit, according to Latta: Unity support beta and enhanced Tweet composer for native apps — designed to drive organic growth.
“We’ve been heads down over the past months building a tool that would enable real-time Tweeting right within games built on Unity, one of the most popular game development engines,” Latta explained. “(Now) we’re opening up beta access to this tool through Fabric Labs.”
Then, the new Tweet Composer will let users to preview what a Tweet will look like when shared from an app. The Timeline Install Action can be appended to any Tweet shared from a game. When done so, the Tweet will render in Twitter with an “Install” action button.