From food to sports, Chicago is known for many things. But for mobile advertisers, Chicago is also becoming their kind of town.
DDB Chicago is part of the global advertising agency network, DDB Worldwide.
According to specifics outlined in the formal announcement heralding their partnership, Celtra and the DDB Chicago team will bring clients “highly innovative” rich mobile advertising experiences.
DDB Chicago says it can now quickly and easily create personalized, engaging rich media ads that run flawlessly across all mobile platforms.
With access to Celtra’s market-leading AdCreator 3, a rich media ad production, delivery and analytics platform, DDB Chicago will now provide native and immersive brand experiences to more effectively engage mobile customers, tapping into tremendous growth potential within the mobile advertising industry that continues its rapid expansion.
“We’ve realized the necessity to expand creative capabilities into mobile and are excited to partner with an industry leader like Celtra,” boasts DDB Chicago’s SVP and Director of Mobile, Dirk Rients. “Through the use of Celtra’s AdCreator 3 platform, our teams can more quickly and efficiently develop highly engaging mobile experiences for our clients.”