The Photobucket app boasts more than 50 million estimated downloads and is the world’s leading dedicated photo and video sharing service.
The partnership marks a milestone for Cuebiq’s publisher partners client roster. Cuebiq’s SDK now has more than 180 partners and a user base of more than 61 million active monthly users.
Cuebiq’s publisher network consists of apps that leverage location and geo-behavioral insights to provide users a more relevant user experience. Cuebiq also provides publishers with sales tools that help drive revenue, such as real-time campaign optimization based on store visits, post-campaign footfall attribution measurement, and audience insights. Cuebiq’s Attribution SaaS reporting tool has quickly become the industry standard and measurements include footfall uplift, dwell time, brand affinities, impression to visit time, and more.
“Utilizing new data points (from) Cuebiq will help us better understand how our users interact with our apps,” said John Corpus, Photobucket CEO. “More importantly, it will help us hone in on what matters to our customers on a daily basis.”
It’s a win-win for the new partners.
“We’re excited to add Photobucket as our most recent partner to our growing publisher network,” said Antonio Tomarchio, the CEO of Cuebiq. “Publishers are increasingly in need of ways to differentiate themselves to their customers and advertising partners.”