Bidtellect, one of the leading native advertising technologies and solutions companies in the country, has announced its year end figures.
They look fine, indeed.
The stats show an “astonishing amount of growth” for the firm since bringing its native exchange to the market.
“Bidtellect credits some of this expansion to its position at the intersection of native and programmatic,” the firms announced. “With Business Insider Intelligence1 predicting U.S. programmatic to account for 50 percent of all digital advertising sales by 2018, Bidtellect anticipates its strong growth will continue in 2015 and beyond.”
The company is benefitting from the proprietary nature of its properties, a rep tells NativeMobile, which it developed from the ground up specifically to meet specific challenges in delivering complete programmatic solutions to advertisers in native formats.
“Native Advertising and programmatic are highly disruptive forces in digital media, and Bidtellect is at the forefront of that intersection,” boasts Lon Otremba, Chief Executive Officer of Bidtellect.
Industry analysts say the technology powering Bidtellect’s exchange, tailored to open real-time bidding (RTB) standards, now facilitates more than 500 million daily auctions.