KiwiTech, LLC is a startup accelerator and technology services company. Now the firm has announced its strategic partnership with Blingby, an innovative digital advertising and marketing platform.
Founded in 2014, Blingby is a video content delivery and e-commerce marketing and advertising platform, engaging users in 185 countries. Blingby empowers marketers by providing them with a powerful, engaging and advert-less platform where the video and the proprietary bbStream experience drives user interaction. Blingby technology supports native and live streaming.
Adaptable to many different industries, Blingby also allows third parties to license and customize its (bbStream) technology for use on their platform, a provided statement reads.
For its part, KiwiTech brings a deep understanding of developed and emerging technologies such as virtual reality, augmented reality, artificial intelligence, and visual recognition.
“Blingby is a paradigm shift in marketing and advertising by transforming content into an informative, ’advert-less’ engagement applicable to different industries,” according to Rakesh Gupta, the founder and CEO of KiwiTech. “We are excited to form this strategic alliance to help further transform Blingby’s unique platform.”
Marcia Favale, the president, CEO, and co-founder of Blingby, believes the partnership will help the companies deliver content that users want to see.
“People’s tolerance to pushy and non-relevant and non-engaging marketing is rapidly diminishing,” Favale explained. “We built Blingby to solve this problem. We deliver a continuously-evolving, fully-immersive visual digital experience with high user engagement and conversion rates.”