In an effort to bolster Google Play, the company has just announced several new enhancements to protect the integrity of its store.
“From time to time, we observe instances of developers attempting to manipulate the placement of their apps through illegitimate means like fraudulent installs, fake reviews, and incentivized ratings,” said the company in a recent post. “These attempts not only violate the Google Play Developer Policy, but also harm our community of developers by hindering their chances of being discovered or recommended through our systems.”
To protect consumers from making wrong decisions based on inaccurate or inauthentic information, Google Play is rolling out improved detection and filtering systems.
“If an install is conducted with the intention to manipulate an app’s placement on Google Play, our systems will detect and filter it. Furthermore, developers who continue to exhibit such behaviors could have their apps taken down from Google Play.”
While Google Play notes that the fraudulent offenders are in the minority, it hopes the changes will help protect the integrity of Google Play, the developer community, and Google Play end users.
Google Play has a video on the new changes. To view it, click here.