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Mobile Advertising Watch is a leading technology media property dedicated to covering the rapidly evolving world of mobile advertising, reviewing new solutions, giving reliable and actionable tips and breaking important technology news.

Julian Barton

Mighteor is out with a new survey with trends data for the exploding mobile video...

Mobiquity Networks, a mobile location data and marketing company and a wholly owned subsidiary of Mobiquity...

Like the old carpenter’s rule — “measure twice, cut once” — new rules for advertising metrics...

AppsFlyer is out with a Strategy Games Data Benchmarks report, featuring aggregated data from hundreds of...

Trust is everything and comScore is scoring a victory for its growth with the launch of...

Windsor Circle is known for its work helping retailers to increase revenue from existing customers and...

The best advertising strategy isn’t likely to be keeping ad tech and ad creative in different...

Twitter, once the domain of short-form discussion, is changing rapidly. Part of the change is driven by...

In a move to boost digital trust and transparency, comScore has announced it is expanding its...

It’s a good year so far for Kochava. The company just announced it now has more...